Commercial Partnership Agreement · CUFC-HT-2026-01
Sponsorship, Vehicle Supply
& Referral Agreement
Between Christchurch United Football Club Incorporated and Heartland Technology Limited
Commencement
20 August 2026
Initial term
12 months
This Agreement records the terms on which Heartland Technology supplies vehicles, print and display solutions to Christchurch United Football Club, and on which the Club delivers sponsorship rights and referral activity in return.
01Parties and commencement
1.1Christchurch United Football Club Incorporated (the Club).
1.2Heartland Technology Limited (Heartland).
1.3This Agreement commences on 20 August 2026 (Commencement Date) and is entered into on the date of the last signature below.
1.4References to the Club include South Island United where that brand is used for the Club's senior professional programme.
02Term and automatic renewal
2.1The initial term is 12 months from the Commencement Date (Initial Term).
2.2This Agreement renews automatically for a further term of 12 months at the end of the Initial Term, and again at the end of the first renewal term, unless a party gives the other written notice of non-renewal not less than 60 days before the end of the then-current term.
2.3There are a maximum of two automatic renewals, giving a maximum total term of 36 months. After the second renewal term the Agreement continues only if the parties agree in writing.
2.4On each renewal all terms continue unchanged. The parties may review the commercial values in clauses 4 and 5 before a renewal takes effect; if no variation is signed, the existing values carry forward.
2.5Where notice of non-renewal is given, the Agreement ends at the expiry of the then-current term and clause 12 applies.
03What Heartland provides
3.1 Vehicles
3.1.1Heartland supplies four vehicles for the Club's use, as described in Schedule 1. Heartland retains ownership at all times. The Club has use only and must not sell, lease, encumber or part with possession of any vehicle.
3.1.2Kilometre allowance: a maximum of 15,000 km per vehicle per 12-month period. The allowance applies to each vehicle individually and is not pooled or averaged across the fleet. Odometer readings are recorded at handover and at each anniversary, and any vehicle exceeding its allowance is reviewed by the parties in good faith.
| Item | Heartland | Club |
|---|---|---|
| Registration and WOF | Arranges and pays | — |
| Scheduled servicing (manufacturer schedule) | Arranges and pays | Presents vehicle when booked |
| Tyres, batteries and wear items | Arranges and pays | — |
| Insurance (comprehensive, fleet policy) | Arranges and pays; sets insured values | Complies with policy conditions |
| Insurance excess on any claim | — | Pays |
| Repairs, panel and damage rectification | — | Arranges and pays |
| Fuel, charging, RUC, tolls, parking, infringements | — | Pays |
| Cleaning and presentation | — | Maintains |
| Co-branded signage | Approves design | Supplies and fits at Club cost |
3.1.3The parties record the rationale for the allocation above: Heartland carries the ownership risk and therefore controls insured values and secures fleet insurance pricing; the Club carries repair cost and therefore has direct incentive to maintain the vehicles well.
3.1.4The Club will maintain an authorised driver register, ensure every driver holds a current New Zealand driver licence appropriate to the vehicle, and make the register available to Heartland on request.
3.1.5The Club will notify Heartland within 2 working days of any accident, theft, damage or loss, and will not settle or admit liability on any insured matter without Heartland's written consent.
3.1.6No modification, wrap or accessory may be fitted without Heartland's written consent, other than the co-branded signage approved under clause 4.6.
3.1.7Where a vehicle is off the road for scheduled servicing for more than 2 working days, Heartland will use reasonable endeavours to provide a substitute vehicle.
3.1.8Vehicles are returned at the end of the term in good order, fair wear and tear excepted, with signage professionally removed at the Club's cost and any damage rectified or reimbursed.
3.2 Print and multifunction device solutions
3.2.1Heartland supplies and maintains the print and multifunction devices listed in Schedule 2 for the term, including consumables, servicing and support on Heartland's standard managed-print terms.
3.2.2Devices remain Heartland property and are returned on the same basis as clause 3.1.8.
3.3 Televisions and display solutions
3.3.1Heartland supplies the televisions and display units listed in Schedule 2 for Club and programme use, including academy, analysis, hospitality and event applications.
3.4 Staff print credit
3.4.1Heartland provides Club staff members with a print credit to the value of $2,000 (excl. GST) per 12-month period for personal print use, drawn down against Heartland's standard rate card and reconciled annually. Unused credit does not carry forward.
04What the Club provides
4.1Billboard campaign. $20,000 (excl. GST) per 12-month period of the Club's Go Media inventory allocation, directed to Heartland-branded or co-branded creative. Inventory is drawn down at Go Media published rate card by site and share of time. Sites, share of time, campaign duration and creative deadlines are agreed in writing before each campaign. Artwork production is not included and is the responsibility of Heartland unless separately agreed.
4.2Marquee branding. Back-of-shirt sponsorship on the first team playing strip, valued at approximately $20,000 (excl. GST) per season, subject to competition regulations and manufacturer specifications.
4.3Networking. Brand presence and a speaking or display opportunity at the Club's Business Hub events, with 4 attendee places per event.
4.4Football in Schools. Integration of Heartland into the Club's Football in Schools programme across Canterbury, including brand presence on programme collateral and access to participating schools for product introductions under clause 6.
4.5Physical presence. Ground signboards, and inclusion on printed marketing material, posters and promotional collateral where appropriate.
4.6Citywide marketing. Co-branded vehicle signage featuring both Heartland Technology and Christchurch United on all vehicles supplied, to a design approved by both parties.
4.7Category exclusivity. During the term the Club will not enter a sponsorship or supply arrangement with any other provider of managed print, multifunction devices or commercial display technology without Heartland's prior written consent. This does not restrict arrangements entered into before the Commencement Date, or arrangements imposed by a league or competition operator.
4.8All rights under this clause 4 are subject to the regulations of New Zealand Football, the Oceania Football Confederation and any competition in which the Club participates. Where a regulation prevents delivery of a right, the parties will agree a substitute of equivalent value in good faith.
05Value, invoicing and GST
5.1This is a contra arrangement. The parties record the agreed annual value of the Club's rights at $40,000 (excl. GST) and of Heartland's contributions at $40,000 (excl. GST).
5.2Each party will issue the other a valid GST tax invoice for its contribution annually in advance, and the parties will offset those invoices. Any cash balance is payable on the 20th of the month following invoice.
5.3All amounts in this Agreement are exclusive of GST unless stated otherwise.
06Referral and rebate programme
6.1The Club will actively promote Heartland's print and display solutions across its network of sponsors, affiliated football clubs, schools and Football in Schools partners, and will facilitate introductions, demonstrations and trial installations.
6.2A Qualifying Sale is a contract signed between Heartland and a customer first introduced to Heartland by the Club in writing, where that customer had no active Heartland contract in the preceding 12 months, and where the Club's introduction is registered by email to Heartland before the customer's first Heartland meeting.
6.3Signing fees payable to the Club on Qualifying Sales are set out in Schedule 3, aligned to Heartland's Upstream rebate programme.
6.4Heartland will report Qualifying Sales to the Club quarterly. The Club will invoice signing fees quarterly in arrears, payable on the 20th of the month following invoice.
6.5Where a Qualifying Sale is cancelled, unwound or the customer defaults within 90 days, any fee paid is credited against the next invoice.
6.6The Club is not Heartland's agent and has no authority to quote, negotiate, make representations about, or bind Heartland to, any sale. The Club will not make claims about Heartland products beyond material Heartland has approved.
6.7Introductions to schools will be made in a manner consistent with the Club's obligations to its Football in Schools partners, and no school's participation in Club programmes is conditional on any purchase.
07Brand and intellectual property
7.1Each party grants the other a non-exclusive, non-transferable licence to use its name, logo and marks for the term, solely to deliver this Agreement.
7.2Each party must obtain the other's written approval of any creative, signage or public material bearing the other's marks before publication. Approval will not be unreasonably withheld and will be given or refused within 5 working days.
7.3Neither party acquires any ownership in the other's marks. Each licence ends on termination, except that material already printed or installed may remain in circulation for 60 days.
08Liability and insurance
8.1The Club holds public liability insurance appropriate to its operations and will provide evidence of cover on request.
8.2Neither party is liable to the other for indirect or consequential loss, including loss of profit or reputation.
8.3Each party's total liability under this Agreement in any 12-month period is limited to the annual value recorded in clause 5.1, except for liability arising from the Club's obligations in clause 3.1, fraud, or wilful misconduct.
8.4The parties are contracting in trade and, to the extent permitted, sections 9, 12A, 13 and 14(1) of the Fair Trading Act 1986 and the Consumer Guarantees Act 1993 do not apply.
09Confidentiality
9.1Each party will keep the commercial terms of this Agreement, and any confidential information of the other, confidential, except where disclosure is required by law, by a regulator, by a competition licensing process, or to professional advisers and auditors.
9.2The parties may jointly announce the partnership in terms both approve.
10Termination
10.1Either party may terminate immediately by written notice if the other: (a) commits a material breach and fails to remedy it within 20 working days of written notice; (b) becomes insolvent, is liquidated, or has a receiver or administrator appointed; or (c) brings the other into serious public disrepute.
10.2Termination does not affect accrued rights, including signing fees earned on Qualifying Sales made before termination.
10.3Clauses 7.3, 8, 9, 10.2 and 13 survive termination.
11Force majeure
11.1Neither party is liable for failure to perform caused by an event beyond its reasonable control, including natural disaster, epidemic, or the suspension of competitions. Obligations are suspended while the event continues, and the parties will agree a fair adjustment to rights and values if it continues beyond 60 days.
12Return and wind-down
12.1Heartland will collect all vehicles, print devices and displays from Club premises within 15 working days of expiry or termination, at a time agreed with the Club.
12.2The Club will make all equipment available for collection in good order with signage removed, provide reasonable access to its premises, and settle any outstanding repair or excess amounts.
13General
13.1Variation. Any variation must be in writing and signed by both parties.
13.2Relationship. Nothing creates a partnership, joint venture or employment relationship.
13.3Assignment. Neither party may assign without the other's written consent, not to be unreasonably withheld.
13.4Entire agreement. This Agreement and its Schedules replace all prior discussions and correspondence, including the email exchange of July and August 2026.
13.5Dispute resolution. The parties will first attempt to resolve any dispute by good-faith discussion between the Club's General Manager and Heartland's Chief Financial Officer. If unresolved within 15 working days, the dispute goes to mediation in Christchurch before either party commences proceedings.
13.6Governing law. New Zealand law applies and the New Zealand courts have exclusive jurisdiction.
13.7Counterparts. This Agreement may be signed in counterparts and by electronic signature, each of which is an original.
S1Schedule 1 — Vehicles
| # | Make / model | Rego | Insured value | Allocated to |
|---|---|---|---|---|
| 1 | ||||
| 2 | ||||
| 3 | ||||
| 4 |
Kilometre allowance: maximum 15,000 km on any individual vehicle per 12-month period, applied per vehicle and not pooled across the fleet. Insured values are set by Heartland under clause 3.1.
S2Schedule 2 — Print devices and displays
| Equipment | Qty | Location | Service level |
|---|---|---|---|
Included volumes, consumables and support response times are per Heartland's standard managed-print terms, a copy of which is attached to this Schedule.
S3Schedule 3 — Signing fees (Upstream programme)
The agreed contribution structure is as follows. A signing fee is payable to the Club on each Qualifying Sale, per device installed under that sale.
| Device | Signing fee | Basis |
|---|---|---|
| A4 devices | $100 | Per device |
| A3 devices | $200 | Per device |
| Other technologies — digital signage and related technology devices |
Fees are exclusive of GST and are payable under clause 6.4. Signing fees remain payable on Qualifying Sales made during the term, including where the sale completes after this Agreement ends.
✎Execution
Signed by the parties as an agreement. Each signatory warrants they are authorised to bind their organisation.
Signed for and on behalf of
Christchurch United Football Club Inc.
Draw your signature here
Name
Ryan Edwards
Title
General Manager
Date
Monday 17 August 2026
Signed for and on behalf of
Heartland Technology Limited
Draw your signature here
Name
Andrew Collis
Title
Chief Financial Officer
Date
Monday 17 August 2026